[vc_row full_width=”stretch_row” full_height=”yes” columns_placement=”top” content_placement=”top” css=”.vc_custom_1628511539632{margin-bottom: 0px !important;padding-top: 250px !important;background-image: url(https://www.eventspass.info/wp-content/uploads/2019/04/eventspassbanner4.jpg?id=25137) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_column_text]

EVENT RESEARCH

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AND INSIGHTS

[/vc_column_text][gem_divider margin_top=”50″][gem_button position=”left” size=”medium” corner=”25″ icon_pack=”elegant” text=”Enquire Now” link=”url:%2F%23enquirenow|||” text_color=”#ffffff” hover_text_color=”#3c3950″ background_color=”#00bcd4″ hover_background_color=”#ffffff”][gem_divider margin_top=”50″][/vc_column][/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1553131350316{margin-top: 0px !important;margin-bottom: 0px !important;background-color: #212331 !important;}”][vc_column width=”1/6″ offset=”vc_hidden-sm vc_hidden-xs”][/vc_column][vc_column width=”2/3″][vc_column_text]

ONLINE AND ON-SITE REsearch

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We have delivered over 300 event research projects, creating valuable outcomes for our event organizer and exhibitor clients.

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Our experience has helped us create and hone an event research solution for event organisers

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Exhibition and event planning research

The research that we do most often is around Exhibition and Event planning. We create in-depth surveys and use advanced statistical analysis to identify gaps in understanding, derive latent audience feedback, and run workshops to create SWOT analyses and derive action plans.[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_column_text]

Customer Insight Research

Understand what your audience think about your event – identify gaps in expectations versus actual delivery. Run quantitative and qualitative research to unearth key drivers such as needs, behaviours, fears, goals and motivations that lead them to attend your event.

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FAIR Research

Understand what the visitors to your fair, no matter the size of the event, what extra attractions are featured, or the length of the fair, can be key to maintaining positive sentiment. Our research will help fair managers make informed long-term decisions to the betterment of their state or county.

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Some of our research techniques

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Gap Analysis

[/vc_column_text][vc_column_text]Understand the difference between visitor or customer expectation vs service delivery

Determine key visitor and exhibitor drivers

Are your events hitting the mark or is there a gap?

Ranking of key factors[/vc_column_text][vc_empty_space height=”138px”][/gem_textbox][/vc_column_inner][vc_column_inner width=”1/4″][gem_textbox style=”title” icon_pack=”material” icon_shape=”circle” icon_size=”medium” content_background_color=”#ffffff” centered=”1″ icon_material=”f1fc” icon_color=”#00bcd4″ icon_border_color=”#00bcd4″ border_color=”#dfe5e8″ border_width=”1″ border_radius=”0″][vc_column_text css=”.vc_custom_1591939567674{background-color: #ffffff !important;}”]

Pricing Analysis

[/vc_column_text][vc_column_text]Uses Conjoint Analysis to understand your customer’s value system

Van Westerndorp Pricing Analysis

Remove the guesswork from your pricing

Don’t leave money on the table, nor gouge your customers – the difference in the mind of your visitors and exhibitors could make or break your event[/vc_column_text][vc_empty_space height=”10px”][/gem_textbox][/vc_column_inner][vc_column_inner width=”1/4″][gem_textbox style=”title” icon_pack=”material” icon_shape=”circle” icon_size=”medium” content_background_color=”#ffffff” centered=”1″ icon_material=”f256″ icon_color=”#00bcd4″ icon_border_color=”#00bcd4″ border_color=”#dfe5e8″ border_width=”1″ border_radius=”0″][vc_column_text css=”.vc_custom_1591939905496{background-color: #ffffff !important;}”]

Survey Design

[/vc_column_text][vc_column_text]We design surveys including Post-Event surveys for exhibitors and visitors

Over 300 plus projects completed for some of Australia’s leading event organisers

Our surveys are designed to deliver maximum response rates, completion rates and data accuracy using sophisticated branching and audience targeting techniques[/vc_column_text][vc_empty_space height=”px”][/gem_textbox][/vc_column_inner][vc_column_inner width=”1/4″][gem_textbox style=”title” icon_pack=”material” icon_shape=”circle” icon_size=”medium” content_background_color=”#ffffff” centered=”1″ icon_material=”f10f” icon_color=”#00bcd4″ icon_border_color=”#00bcd4″ border_color=”#dfe5e8″ border_width=”1″ border_radius=”0″][vc_column_text css=”.vc_custom_1591939965951{background-color: #ffffff !important;}”]

Segmentation

[/vc_column_text][vc_column_text]Audience segmentation

Identify distinct actionable target audience groups

Clustering analysis to unearth relationships between audience that wouldn’t seem obvious but are extremely powerful in generating outcomes for your events[/vc_column_text][vc_empty_space height=”123px”][/gem_textbox][/vc_column_inner][/vc_row_inner][/gem_fullwidth][/vc_column][/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1591937414660{margin-bottom: 0px !important;padding-top: 40px !important;padding-bottom: 40px !important;background-color: #f0f3f2 !important;}” el_class=”no-overflow” el_id=”enquirenow”][vc_column width=”1/4″][/vc_column][vc_column width=”1/2″][vc_column_text]

contact us if you have research requirements

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